Jewelers Mutual® Group Launches New Digital Jewelry Insurance Program Powered by Sure

Sure, the global insurance technology leader that unlocks the potential of AI-first insurance, announced the launch of a new digital jewelry insurance program underwritten by JM Specialty Insurance Company, a member insurer of the Jewelers Mutual® Group. Developed in collaboration with Jewelers Mutual and built to meet its specialized underwriting and coverage standards, the program reflects a modern approach to specialty insurance and is delivered end to end on Sure’s configurable insurance platform. 

“Specialty products like jewelry insurance require both category expertise and modern technology to deliver a great customer experience,” said Wayne Slavin, co-founder and CEO of Sure. “This program demonstrates Sure’s ability to power complex, regulated insurance offerings at speed and scale, while enabling carriers like JM Specialty Insurance Company to maintain full control over underwriting, pricing, and claims.” 

The program enables rapid launch and long-term scalability. Jewelers Mutual Group selected Sure to provide the technology foundation needed to bring its jewelry insurance product to market through a seamless digital consumer experience. 

“We selected Sure because their platform supports our ability to deliver a modern digital experience while maintaining the discipline and strength that define Jewelers Mutual,” said Mike Alexander, President at Jewelers Mutual. “This collaboration allows us to bring our specialized jewelry insurance product to market in a way that meets evolving customer expectations, while staying grounded in the expertise and purpose that have guided us for more than a century.” 

The jewelry insurance program offers customers: 

• Flexible coverage limits without requiring individual itemization 
• Protection against loss, theft, damage, and disappearance 

• Worldwide coverage for jewelry while traveling 

JM Specialty Insurance Company underwrites the policies and manages claims, bringing specialized expertise and repair coordination to help customers restore or replace items quickly. The program extends Jewelers Mutual Group’s long-standing commitment to protecting jewelry owners through a digital platform built for modern consumers.