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Tuesday, November 25, 2025
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Novidea Hires Former Imperva Finance Director as Chief Financial Officer

Novidea, creator of the data-driven, cloud-native insurance platform that enables brokers, agents, and MGAs to reduce costs and drive growth across the distribution lifecycle, today announced the appointment of Eran Ben Ezer as Chief Financial Officer (CFO).

He brings 20 years of financial management expertise to the role as Novidea augments its senior executive team to prepare for its next stage of global growth.

Ben Ezer has a successful track record in taking fast-growth companies from privately held to thriving global public companies. He has extensive experience in fundraising, Initial Public Offerings, (IPOs), and M&A transactions. As CFO, Ben Ezer will lead Novidea’s financial activities, including accounting and controllership, financial planning and analysis, taxes, and overall budgets across all territories. He will also lead audit, legal, procurement, and logistics across the company and its subsidiaries globally.

“We are excited to have Eran join Novidea. He brings a strong track record of working with companies to drive results and accelerate growth and will complement our strong leadership team. His extensive background and expertise make him the right choice to lead our finance organization globally,” said Roi Agababa, CEO of Novidea.

Before joining Novidea, Ben Ezer served as the vice president of finance at Drivenets, a fast-growing software company. He led three financing rounds totalling more than $500 million during his tenure, with the last round at a valuation above $3 billion.

Before Drivenets, Eran spent a decade as a financial executive at Imperva (NASDAQ: IMPV), a leading global cyber security company, where he held several roles and supported the company through its IPO.
“I was drawn to Novidea because of the opportunity to play a significant role in supporting its continued hypergrowth,” said Eran Ben Ezer. “I look forward to working side-by-side with this impressive executive team as we expand into new global markets and focus on our next financial milestones.”

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  1. Tide to Launch Connected Insurance for SMBs Read more
  2. Market Backs 3-Year LIMOSS/Vitesse FCP Contract to Improve Treasury Management and Claims Payments in the Lloyd’s Market Read more
  3. Mox Unveils Travel Pick & Go: Smart Insurance for Modern Travellers Read more
  4. Eleos Life Launches AI Voice Agent to Deliver 24/7 Customer Support Read more
  5. Onics Targets Challenging UK Home Insurance Market Following Nordic IoT Solutions Success Read more